Twitter Business Tips to Follow

October 25th, 2010 Nick Stamoulis Posted in Social & Viral Marketing, twitter business, twitter business tips No Comments »

Twitter is one of those areas that really doesn’t have a specific approach for every business but rather a variety of approaches that businesses can take depending on what is right for them. Twitter can work great when approached like a real business tool and not just a way to spam your audience.

There are many ways you can really leverage Twitter for your business. Here are few starting tips to consider to help Twitter build your online business:

Twitter Business Tip#1: Promotions
If you have promotions for your business and you are not sure how to exactly go about pushing them out there dropping them into your Twitter stream is a great way. Not only does your audience see them but Twitter posts do appear randomly in search results giving you an increased chance for visibility.

Twitter Business Tip#2: Announcements
Company announcements in general should be made regardless of the platform but your Twitter audience could respond to a company announcement very well. Plus if you have any cheerleaders that follow you they might even take that announcement and push it out a bit further for you.

Twitter Business Tip#3: Blog Posts
This should just be a given but if you are not posting your blog posts in your Twitter stream you could very well be losing out on a some really great targeted traffic.

Twitter Business Tip#4: Industry Tips
Leaving behind industry related tips is a great way to build up a nice following. People love free information especially if it helps them out with their career in any way. Once people catch on that you are offering really valuable free industry tips your Twitter account could spread like wild fire.

Twitter Business Tip#5: Comedic Approach
You can even take a strong comedic approach to your Twitter process by posting photos or images of funny situations that might be happening inside your office. You could mix a little bit of this into your business related postings to show your business has personality.

Twitter has an approach for everyone to take advantage of you just have to get out there and test a variety of efforts to see which one meshes best with your business style and culture. Not utilizing it at all is not a wise business choice.

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5 Tips to Build Business on Twitter

September 23rd, 2010 Nick Stamoulis Posted in business twitter, Social & Viral Marketing, twitter business No Comments »

Twitter is one of those tools that either still confuses people or they just don’t have any idea how to approach it. The reality is that every business should be using Twitter in some way. What that way is for your business only you will find out over time but it is important to make it there at some point.

Here are 5 ways you can be using Twitter to pull in targeted traffic:

1. Business Twitter Tip#1 – Blog Posts: Do you currently write blog posts? Does your business have a regularly updated blog posts that are not being utilized 100%? Each one of your blog posts should be dropped into the Twitter stream on a regular basis.

2. Business Twitter Tip#2 – Followers: How many followers do you have? Sure it is not the end all be all to have one million followers but it is important to have some followers if you want to deliver nice steady Twitter traffic over to your website. Find your competition on Twitter and start following their followers. Once you hit a certain number take a break for a week or so and then unfollow a handful. Repeat this process on a regular schedule and watch your followers build very nicely.

3. Business Twitter Tip#3 – Viral Marketing: Are you a business that tends to have really humorous events occur within its walls? Whether it is from customers coming into your store or just office shenanigans your Twitter stream could turn those shenanigans into viral marketing campaigns that could deliver generous links and a steady stream of curious visitors that could turn into customers or clients over time.

4. Business Twitter Tip#4 – Community Building: Use your Twitter account to build up your community. Ask questions and start conversations so you can actually create a back and forth discussion with people. That is the only way they are going to remember who you really are.

5. Business Twitter Tip#5 – Good Old Promotion!: Promote everything you do online on your Twitter stream. Do you write articles? Place a link to them in your Twitter account. The same goes with press releases and virtually anything you do online that deserves some sort of attention from your online audience.

Twitter is a great place to really build up your business and brand in a number of ways. Take the time and put a plan of action together and start really driving new traffic to your website.

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