SEMPO (Search Engine Marketing Professional Organization) President, Sara Holoubek was recently interviewed at this year’s Search Engine Strategies conference. SEMPO has just released their 6th annual state of search report and the numbers are impressive for this year.
Check out the video and interview with SEMPO’s Sara Holoubek:
For those who might be worried about what is happening with the industry and where it is going SEMPO’s report outlines that search spending amongst many companies is set to have double digit increases for 2010. After a year of strange ups and downs across the entire business community these types of growth numbers are great to see, helping to keep moral high across the search engine marketing industry. There is no doubt that more and more companies are leaving behind direct marketing practices and quickly moving into the digital landscape. With cost cutting budget changes still in effect there is no comparison in moving a company’s marketing efforts into the online search engine marketing space.
